We are Eating Less Meat!

BY: Kathryn Pollard
POSTED September 17, 2018 IN

YAY! We’re helping and we’re healthy

A new report out of Johns Hopkins School of Public Health indicates that U.S. consumers are eating less meat these last few years. A whopping two-thirds of participants reported consuming less meat, particularly red and processed products, for cost and health benefits. Environment and animal welfare benefits lagged behind these reasons.

The report goes on to note that the public and environmental benefits of reducing meat consumption are so vast that awareness campaigns are warranted to motivate people to change, particularly in affluent countries like the U.S. where we food choice is most accessible, and where the most energy is used, resulting in the largest carbon footprint per person.

Changing habits before a crisis is always easier and cheaper than mopping up afterwards – both for personal health and for the environment. Even though it can be unpleasant, creating sustainable habits  now is better than waiting for the disaster to hit.


Neff, R., Edwards, D., Palmer, A., Ramsing, R., Righter, A., & Wolfson, J. (2018). Reducing meat consumption in the USA: A nationally representative survey of attitudes and behaviours. Public Health Nutrition, 21(10), 1835-1844. doi:10.1017/S1368980017004190

I have the greatest job in the world as a researcher of health, lifestyle, plant-based nutrition, and as a nutrition educator teaching others about the powers of a whole-food plant-based diet, as I get to be witness to countless people improving their health, gaining vitality, combating disease, and also eating in the most beneficial way to preserve our planet.
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